Sitemap - 2023 - I Want Product-Market Fit
My favourite startup memes of 2023
From MVP to Minimum Viable Startup
Why most customer interviews only scratch the surface
Five critical questions for your product
📕 My playbook to product-market fit
Experiments to find your beachhead market
New: Follow my non-startup newsletter
'Could've been a blog post' is an easy knee-jerk
A comprimise never is ground-breaking
How we learn to recognise problems (long-read)
The 5 elements of a revenue model
Browse the I Want PM-Fit Library
Why “How much would you pay for this is?” is not a bad question
A degree doesn't make a good founder
How Google struggled to monetize its search monopoly
Brochure testing: the ultimate guide to test value propositions
My first scientific publication is out, this is what it said
Early-stage startup decisions are two-way doors
What startups can learn from airports
🍾 Are you celebrating enough? Create a champagne list!
The Beachhead Market Checklist
Why I'm still sceptical about generative AI
From beachhead to product-market fit: lessons from the steam engine
How to validate your beachhead market with experiments
Five expansion strategies from your beachhead market
What makes a great beachhead market?