This is me

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This is me, a Dutch curly-haired kinda nerdy guy

Please contact me, I’m lonely

ik@jeroencoelen.nl

Twitter @Coeluh

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Early-stage startups are like cars

I' do PhD-research on early-stage startups. I see startups as if they were a car. The function of a car is to get you from point A to point B. A car is composed of wheels, motors, axles and so on. They contribute to getting from point A to point B.

First, I want to understand what is the motor of a startup. How does it relate to the wheels of the startup? How do the wheels and axles contribute to the startup’s goal?

Secondly, I want to understand how the motors, axles and wheels of a car are created. What is the best order to make these components? What is the best order to assemble these components?

If we know the how of a venture, we can turn this into the best training for entrepreneurs. That’s what I’m ultimately after

Make better entrepreneurs

I feel that most of the current tools out there are pretty superficial. For instance, they tell you to have a revenue model, but not how to make one.

It’s not as applicable for founders as it should be. My articles are a first attempt at making the knowledge more applicable. I’m seeing some positive results in the comments:

“Short, applicable and with some casual storytelling. What's not to like?”

“I loved the creative visual and the examples.”

“Short, sweet and value adding”

“I like how you keep it simple”

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PhD candidate on early-stage startups