8 Comments

Having a problem isn't enough. Are they willing to pay for it? I've run into issues where possible leads would churn at the paywall, indicating that they don't really prioritize solving the problem for themselves

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True. Willingness to pay is important. That's why the category 'active looking' is there, which often implies there's a budget.

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Solving problems? Step one: find people with actual problems. 😊

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It seems so simple but I see many first time founders struggle with applying focus.

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Goal: start a startup at stage 4.

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I love the "what customers say at this stage" row - this is so spot on!

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This is very helpful. Thank you

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Don't find customers for your products, find products for your customers🤝

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